Here’s what YouTube Wants me to do — and why I wont do it.
YouTube literally rewards the MORE is MORE philosophy, they want you to Post 4 Billion YouTube Shorts a day, so they can compete with other media outlets like tik tok, and and Instagram Reels.
Unfortunately, what they fail to consider, is some creators (myself in included) make long form content, or longer form content. While I CAN make 15 second high impact Car Videos, (I include clips, in each and every video, and example can be seen below)
Honestly, if I wanted to make short form content, I would create on one of those other platforms, let’s not pretend that YouTube pays me enough to actually fully change what I’ve been working towards and learning for the last few years.
I get it trends matter, I get it relevancy matters, but enjoyment matters as well. Short form content creation is just easy.
YouTube is literally pushing #SHORTS down my throat.
Frankly, I’m tired of it. As a part time creator, how in God’s name am I going to have the ability to create 4 videos a day? In between my regular job (you know the one that pays my mortgage), and the other 30 hours I spend (Driving to a shoot, shooting the video, editing the video, and the SEO) for one video a week to provide my partners with the best product I can give them, how is this even remotely realistic?
But if you’re an established creator, they’ll totally show your long form content, but for folks like me that are growing? That happens less and less. If i’m going to make short form content, I’ll do it in another medium. Because that’s not what I do on YouTube, and that’s not what my audience chooses to watch.
There’s a hack for YouTube shorts, and that’s literally pump out videos as fast as you can, and sure there’s growth; but is it what you do? Is that your vision?
This might come off as a typical YouTuber the Algorithm Hates Me Post.
But it’s not, it’s me disappointed with the ebb and flow of what YouTube once was.
The Algorithm itself is designed so people cant create garbage, and cheat the system. I get it.
But isn’t that what they’ve come full circle and created? A system where quantity is more important than quality?
Where does that leave me in this rant?
It leaves me in a place, where I will have to find a new outlet, and in some cases a new audience from the one I’ve painstakingly built for the last two years.
I’ll definitely find alternatives, and continue to grind the content on youtube, and I’ll share those alternatives as I go!
